Skip to content With the 'Drive Safe Somebody Loves You' initiative, we aim to strengthen the community on the roads and reduce accidents by encouraging drivers to be considerate and careful.
Drive Safe, Somebody Loves You (DSSLY)
Driven by the need to spread caring and empathy on the road, we started looking for a solution that could complement technological developments and increase safety on the roads. That’s when we came up with the idea of a simple but powerful reminder that we could start spreading.
It’s our way of bringing more humanity to the discussion on road safety, where every reminder has the potential to save lives.
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